Lighting Matters. Period.
If you’re a fellow photographer: learn it, breathe it and utilize it to acquire the results you desire for your imagery. If you’re a potential client, looking for a professional photographer to hire for a project: make sure you choose a photographer that has a discerning eye concerning light. Choosing a photographer that knows how to manipulate light to give you the appropriate look and mood for your advertising campaign or editorial spread is crucial.
Below is a before and after photo from an editorial photo shoot I did for Oregon Home Magazine. Adding proper lighting and balancing it with right time of day can turn a dull and mundane photograph into something that pops off the page… And, let’s face it, isn’t that what everyone wants?
Are you looking for a professional architectural photographer, but just don’t know where to start? Or, perhaps, you are using a photographer that specializes in portraits, and you don’t know the difference? If this is you, this article is for YOU!
No matter what profession you are in, educating your clients in your field is so important. Not only will they understand where you are coming from in regards to expertise, costs associated, etc, but, they will be able to better realize why they even need your services in the first place. Same goes with photographers. I dare say, even more so with photographers, but then again, I am biased.
With the help of the AIA (American Institute of Architects) and the ASMP (American Society of Media Photographers), this article helps iron out key points to finding an architectural photographer that not only meets your needs, but with the proper quality and expertise.
If you have any further questions regarding architectural photography or finding a photographer that fits you, please feel free to email at firstname.lastname@example.org or call at #541-255-5834